PGDM-
Pharmacy Management: With the widening horizons of
the pharmacy and clinical research industry, the need for
managers in the domain makes itself pronounced than ever.
This course promises the fulfiOllment of this need, the
semesters of which are:
Semester I:
|
Sr.
No. |
Name
Of the Subject |
Internal |
External |
Total |
1] |
Business
Economics |
40 |
60 |
100 |
2] |
Introduction
to Financial Accounting & Management |
40 |
60 |
100 |
3] |
Principles
of Marketing |
40 |
60 |
100 |
4] |
Human Resource
Management |
40 |
60 |
100 |
5] |
Principles
& Practices of Management & Organizational
Behavior |
40 |
60 |
100 |
6] |
Pharmaceutical
& Biotech Business Environment |
40 |
60 |
100 |
7] |
Bioinformatics
& Contract Research |
40 |
60 |
100 |
|
|
|
Total |
700 |
Semester
II:
|
Sr.
No. |
Name
Of the Subject |
Internal |
External |
Total |
1] |
Services
Management & CRM
|
40 |
60 |
100 |
|
2] |
Corporate
& Managerial Communication |
40 |
60 |
100 |
3] |
Research
Methodology & Quantitative Techniques
|
40 |
60 |
100 |
4] |
Introduction
to ERP & SCM |
40 |
60 |
100 |
5] |
Advance Financial
Management and Management Control Systems |
40 |
60 |
100 |
6] |
Pharma Product
& Brand Management |
40 |
60 |
100 |
7] |
Applied Biotechnology |
40 |
60 |
100 |
|
|
|
Total |
700 |
Project Work
|
50+50 |
100
(Viva) |
200 |
Semester
III:
|
Sr.
No. |
Name
Of the Subject |
Internal |
External |
Total |
1] |
Strategic
Business Management |
40 |
60 |
100 |
2] |
Drug Regulations
– IPR and Biosafety |
40 |
60 |
100 |
3] |
Pharma
Sales & Distribution |
40 |
60 |
100 |
|
Elective
Subjects from Optional Group |
|
|
|
5] |
Elective
1 |
40 |
60 |
100 |
6] |
Elective
2 |
40 |
60 |
100 |
7] |
Elective
3 |
40 |
60 |
100 |
8] |
Elective
4 |
40 |
60 |
100 |
|
|
|
Total |
700 |
Semester
IV:
|
Sr.
No. |
Name
Of the Subject |
Internal |
External |
Total |
1] |
Corporate
Soft Skills & Business
Communication |
40 |
60 |
100 |
2] |
Pharma &
Biotech Export |
40 |
60 |
100 |
3] |
Entrepreneurship
Development & Project Management
|
40 |
60 |
100 |
|
Elective
Subjects from Optional Group |
|
|
|
5] |
Elective
1 |
40 |
60 |
100 |
6] |
Elective
2 |
40 |
60 |
100 |
7] |
Elective
3 |
40 |
60 |
100 |
8] |
Elective
4 |
40 |
60 |
100 |
|
|
|
Total |
700 |
|
Grand
Total |
|
|
3000 |
* All subjects are compulsory except
the Electives.
* Elective groups are: HRM, IBM, Marketing, Systems.
List of Subjects in Elective Groups:
International
Business Management [IBM]
Semester III
5. International Marketing
6. International Market Research
7. Export Procedures and Documentation
8. International Finance
Semester IV
5. International Trade Logistics
6. Country and Product Profiles in International Trade
7. Global Business Management and Strategic Decision Making
8. Global Sourcing and Global Human Resource Management
Systems Management
Semester III
5. C Programming
6. Database Management System & Oracle
7. Management Information System
8. Networking Technologies
Semester IV
5. Visual Basic
6. HTML & Web Technologies [VB Script, Java Script,
Perl, CGI]
7. Software Engineering
8. Software Project Management
Marketing Management
Semester III
5. Consumer Behavior
6. Marketing Research
7. Sales Management
8. International Marketing
Semester IV
5. Product & Brand Management
6. Advertising & Sales Promotion
7. Industrial Marketing
8. Rural Marketing
Human Resource
Management [HRM]
Semester III
5. Training & Development
6. Labor Laws - I
7. Industrial Relations
8. Human Resource Development
Semester IV
5. Organizational Development
6. International HRM
7. Case Studies in HRM
8. Labor Laws - II
